Step by step
Open the deal form
On Promotions → Deals press New gift, Buy X get Y or VIP price, and pick the Type: Gift with order, Buy X, get Y or Price for your customers.
A drawing of the app's screen, with its real labels. A gift with an order
Set Order amount from and press Choose the gift. Once the rest of the cart reaches the amount, one unit of the gift costs nothing; the gift's own price doesn't count towards it. The shopper adds the gift to the cart.
Buy X, get Y
Set Buy (units), Get (units) and Discount on what they get: 100% makes them free. Choose Products bought. With They get the same products off, choose the products they get, like a scarf with a jacket.
Prices for your customers
Under Customer tags, name the tags on customers in Shopify's Customers section, such as VIP. Set Discount for them and the products. They get it once signed in to their account.
Decide how it combines
Combines with other discounts off: Shopify gives the shopper the better of this deal and another discount. On: both apply where the other one combines too.
Read the warnings and create
Each deal lists other discounts on the same products: a yellow note says Shopify will pick the better one, a blue one says they add up. Press Create deal.
Tips
- For a gift, add the Cart goal block: it shows how much more to spend, then an Add gift button.
- Signed-in customers with the tag see a “Your price” badge on those products, in your badge's look.
- In Buy X, get Y the cheapest units get the discount first: Buy 2, Get 1 at 100% is “buy 2, the third is free”.
What to check
- Store check: Deals in Shopify's checkout is green for every running or paused deal.
- Test a cart as a guest and as a signed-in customer with the tag.
Common mistakes
- Expecting the gift to drop into the cart by itself: the shopper adds it; the Cart goal block offers Add gift.
- Expecting guests to get the VIP price: only signed-in customers with one of the tags get it.
- Turning Combines with other discounts on for a gift without a reason: a code could then help reach the gift's amount.
The plan you need
From the Business planGifts, Buy X get Y and prices for your customers are on Business. If the store leaves Business, running ones are paused.
Your questions
Can I make these deals from the chat?
Yes. Ask Create with AI on Sales, for example “buy 2, get the third free on socks” or “VIP customers 10% off everything”, then press Create the deal.
What does a guest see on a VIP product?
The usual price. Nobody but signed-in customers with the tag sees the “Your price” badge or gets the discount.
Related tutorials
- Buy more, save moreCreate a Buy more, save more deal: tiers by items or cart amount, the products it covers, free delivery and dates. Shopify applies it at checkout.
- Cart goal and savingsShow shoppers what they save above the checkout button, and add a Cart goal bar that shows how far it is to the next deal tier, free delivery or a gift.
- Sale badgesTurn on sale badges in your theme once, choose where they show and how they look, and badges such as −20% appear on products while they're on sale.
Learn more
- Use caseBOGO and Buy X Get Y Deals on ShopifyRun Buy X get Y and free gift with purchase deals on Shopify, applied at checkout and managed next to your sales. When Shopify's own discount is enough.
- Use caseVolume Discounts and Quantity Breaks on ShopifyBuy more, save more on Shopify: tiered quantity breaks such as 2 items 5% off and 3 items 10% off, applied at checkout without codes.
- FeatureDeals at checkoutQuantity breaks, Buy X get Y and a gift over an order amount, applied at checkout with no code to type.
Run your next sale with Market Manager
Free plan. Paid plans start with a 7-day free trial.